Volume 19, No. 2, 2022
Opportunities And Challenges In Digitalizing The HRM In Middle East
Dr. Mohammed Al Haziazi , Dr. Subrahmanian Muthuraman , Dr. Nasser Al Yahyaei & Amani Al Balushi
Abstract
Digitalization has transformed business functions in the 21st century. Human resource management is a critical component to manage to gain a competitive edge in a digitalized world. The role of human resource management in planning, recruitment, performance management and learning and development will be evaluated based on digitalized functions scale and its association to improving efficiency and quality output. The purpose of this paper is to understand the opportunities and challenges in digitalizing the human resource management in Middle East by evaluating the previous literature in a broader spectrum of digitalized HRM functions, that would illustrate a more balanced perspective of Digital HRM. The research method included analysis of secondary data that described the level of digitization implemented and adopted by various companies in middle east region and assessed the main opportunities and challenges associated with these functions. The finding shows that the digital transformation and automated processes will allow time reduction, and remove repetitive tasks and actions, maximize employee’s engagement, and enhanced time management to benefit the organization. Digitalization will provide more simplicity and easy solutions when it comes to addressing. There is an increased challenges are associated to the level of digitalization implemented without a consideration to human, psychological factors. HR functions that relay on human factors such as recruitment, and performance evaluation were challenging due to the involvement of emotional aspects such as face to face meetings and personality assessments. While other HR function such as planning, and selection gained a positive outcome due to the involvement of digitalization and biasness that these technologies offer. Human resource management should be trained to manage change across the organization, where talent development and upskilling are key enabler of digitalization and long-term planning, and an accurate calculation of Return-on-Investment ROI are critical factor to the success on the investment in these technologies.
Pages: 6611-6617
Keywords: Digitalization, Human Resource, Technology, Competitive Edge, Middle East.